
About The Growth DNA
Early

GTM engineers by default.
We’ve been building custom outbound infrastructure long before it became mainstream.


Pipeline generated
Clay partners

Outbound operators consulted

European Clay partners

Our edge
Signal. Infrastructure. Ownership.
Everything required to build a reliable outbound engine - engineered and operated end-to-end.
Custom-Built Infrastructure
No shared domains. No deliverability drama. Every client gets a dedicated infrastructure: domains, inbox network, warm-up, monitoring. Deliverability isn’t a tactic — it’s the foundation.
Full Outbound Ownership
Not just emails — the entire engine. Data → Enrichment → Messaging → Infrastructure → LinkedIn → Scaling. You don’t get a campaign. You get a revenue system.
Signal-Based Outbound
We don’t blast lists. We act on intent. We build outbound around real-time signals, intent data, and Clay-powered enrichment. Right message. Right timing. Higher conversion.
Proven at VC-Backed Level
€50M+ pipeline generated. We’ve supported companies backed by YC, Sequoia, Earlybird, NFX and others. We optimize for pipeline and revenue — not vanity metrics.







Team
Meet the Lab Rats
A team of operators building the next generation of outbound systems.


Leevi Eerola
Strategic Partner


Rob Nool
Operational Advisor


Jack Hayward
GTM Advisor






























